Jimmy Lustig is an active philanthropist. He and his wife created the Lustig Family Foundation.

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Jimmy Lustig How to Increase Engagement on Social Media as a Nonprofit

How to Increase Engagement on Social Media as a Nonprofit

 

Most nonprofits have Facebook pages mainly used to communicate with their supporters. They also use it to create events and respond to questions. However, this level of engagement is not an effective way to get people to become advocates. Even if you have thousands of followers on Facebook, none of them will ever act as advocates or donate to the organization if they never see your posts.

 

Social media is a powerful tool for organizations to reach out to their communities and build support for their cause. The latest research shows that over three billion people use social media globally. Use these steps to get started and get others to help you improve the world.

 

Know Your Audience

Like in real life, people are not always going to be friends on social media. However, connecting with like-minded individuals is very important for mental health. Before using social media, you must identify the people most likely to support your mission. This will include the individuals involved in the organization’s operations, such as volunteers and staff members. You can also create a list of characteristics that your potential supporters share.

 

Choose the Right Platform

It can be hard to keep up with all the details about social media platforms, especially if you’re a small business or a nonprofit. However, it’s important to remember the differences between different platforms and that choosing the right one for your organization is essential. Having the right media mix can help boost your marketing efforts’ effectiveness and attract more potential supporters. It’s important to remember that different platforms have their capabilities and uses. For instance, LinkedIn and Twitter have unique abilities and can reach different audiences.

 

Create a Consistent Brand Voice

After you have identified the ideal platform, it’s time to start creating content for your social media platforms. Before you start working on your content, take a minute to think about the various pages that you like on Instagram or Facebook and why you like seeing their content. Social media lets you share your organization’s perspective and connect with your target audiences. Some organizations have charismatic leaders who can be featured on platforms such as LinkedIn or Twitter. Others use content generated by their followers or feature their clients. Whatever you choose, create something your audience will like and return for more.

 

As you build and refine your strategy, remember that it’s a process that will eventually change. Having a well-defined and consistent approach will allow you to reach out to more potential supporters and increase the engagement of your social media efforts.

Jimmy Lustig How to Make Your Business More Sustainable

How to Make Your Business More Sustainable

In 2022, running a business will be hard. Climate change is one of the most significant issues enterprises face today, and it is becoming increasingly clear that everyone has a role to play in addressing this issue. It is no longer a secret that we all are responsible for reducing our emissions and saving the planet from environmental disasters. There are many simple steps that you can take to make your company more sustainable.

Most businesses have taken the necessary steps to reduce their greenhouse gas emissions. However, setting realistic goals and implementing effective strategies can be challenging for small and medium-sized enterprises. This guide aims to help you navigate the various steps in setting green targets.

Use Eco-Friendly Packaging

According to the EPA, packaging accounts for over 23% of the materials that end up in landfills in the US. You can help reduce your company’s pollution contribution by implementing eco-friendly packaging techniques.

One of the most effective ways to reduce your company’s packaging waste is using biodegradable containers. Instead of using single-use containers, use containers made from various materials such as seaweed, wood pulp, and corn starch. Also, avoid using a mishmash of materials. For instance, if your packaging has multiple types of polymers, it can potentially be unrecyclable.

Good packaging can make a product more likely to be reused or recycled. Having well-designed and applicable packaging can also help keep your products attractive and from going to waste. For instance, if you have a logo on a drawstring bag, your customers might use it for other products.

Set Goals to Strive Toward

Setting goals is also essential when it comes to setting green targets. Although it might seem like an obvious step, it’s additionally vital to consider the various factors that affect the environment. One of these is climate change research. Follow the latest scientific studies and make the right decisions for your company and the planet.

Although going green for the environment is essential, other benefits can also be realized by becoming more sustainable. Being able to become more responsible for your company’s background can help boost its reputation and attract more potential customers.

Contrary to popular belief, going green can help your company’s growth. In many cases, it can lead to new and innovative products and services that will help your target market become more accepting of your values.

Although it might seem costly, going green can help your company’s bottom line. Not only can it save you money, but it can also help the environment by reducing the amount of energy your company uses. Other ways to go green include implementing energy-efficient lighting and buying local.

Reduce Energy Use

Before you start implementing a plan to go green, you must have a good understanding of your company’s energy consumption. Having a smart meter can help you monitor your company’s overall energy usage and identify areas where changes can be made. Having an up-to-date energy performance certificate (EPC) is also essential to ensure that your company’s buildings are energy efficient. This will allow you to identify areas where improvements can be made.

One of the most significant energy-consuming components of an office building is its lighting. Aside from using natural light, it’s also essential to consider the various factors that affect the building’s energy usage. One of the most significant changes that can be made is to replace the older, inefficient lighting with more energy-efficient models.

Go Paperless

In the US, office workers use over 12 trillion sheets of paper annually. Not only does this amount to a lot of trees, but it also costs a lot of money.

Try implementing online billing and paperwork to cut down on paper waste and increase your physical storage space. Not only will it help reduce your paper usage, but it can also help you save money on your bills. One of the easiest ways to implement this practice is by sending email receipts to customers.

Although a 100% paperless office is a noble endeavor, it can sometimes be impractical. Even if you can still use a piece of paper, make sure you purchase sustainably sourced paper. Not only will it help reduce your paper usage, but it can also help you save money on your bills.

Jimmy Lustig Highlighting Some of the Most Influential Philanthropists

Highlighting Some of the Most Influential Philanthropists

One of the most important factors that people can consider when it comes to living is giving. Being able to give back to the communities that you live in is a powerful way to create a deeper sense of purpose and make a difference in the world. In the U.S., there is a culture of philanthropy that involves high-net-worth individuals giving to various causes.

Some of the most prominent philanthropists in the world make their impact by giving back a portion of their wealth. Even if you don’t have the necessary resources to support a large number of charitable organizations, you can still give back to the communities that you live in.

Andrew Carnegie

One of the wealthiest individuals in history, Andrew Carnegie died almost a hundred years ago. Despite his passing, he is still regarded as the biggest philanthropist in the world. Due to the growth of the steel industry in the U.S., he was able to create a fortune that was worth almost $200 billion in 2007.

Over the course of his life, he gave away over 90% of his fortune. He established several schools and universities, as well as thousands of libraries and free public libraries across the world. He also supported the construction of thousands of church organs. Carnegie Hall, which is regarded as one of the most famous structures in the world, was also built as a result of his philanthropy.

Paul Tudor Jones

One of the most prominent philanthropists in the United States is Paul Tudor Jones, a hedge fund manager. He is known for his work with the Robin Hood Foundation, which focuses on providing education to children in New York. Through his fund, he has made real and measurable investments.

Through his network of fund managers, Jones could raise additional funds and partners for his charitable organization. He has also been able to create a network effect that has increased the impact of his work.

Bill and Melinda Gates

Bill Gates is one of the most successful entrepreneurs in the history of the information age. Through his company, Microsoft, he has been able to become one of the world’s wealthiest individuals multiple times. He has given away over $100 billion to various charitable organizations. Through his partnership with Warren Buffett, the Bill and Melinda Gates Foundation has focused on multiple global health and education issues.

Ray Dalio

Through his charitable organization, the Ray Dalio Philanthropies, the founder and CEO of the investment firm, Ray Dalio, has supported various causes. His approach to philanthropy is different from other prominent individuals because he doesn’t look for credit and instead focuses on making his donations in secret.

Through his charitable organization, Ray has been able to support various causes. He has partnered with the Boys & Girls Clubs of America to fight human trafficking.

Warren Buffet

One of the wealthiest individuals in the world, Warren Buffett, is also one of the most generous philanthropists. Through his charitable organization, the Warren Buffett Foundation, he has been able to support various causes.

Due to his success in investing and personal frugality, Warren Buffett partnered with Gates to create the Giving Pledge, which urged America’s wealthiest individuals to give most of their wealth to charitable organizations. Through his philanthropy, Warren Buffett has been able to support various causes.

 

Jimmy Lustig How to Get Employees Excited About Volunteering

How to Get Employees Excited About Volunteering

Being a good citizen is the right thing to do, and volunteering can help companies thrive. It can also help organizations develop and grow. Aside from being beneficial to the individuals who participate, community service also benefits the organizations that it supports.

It’s important for team leaders and managers to understand the various benefits of community service. Aside from being beneficial to the individuals who participate, it can also benefit the organizations that it supports. This is why it’s important that they are inspired to give back.

  1. Offer Paid Time for Volunteering

Although it’s not always possible for everyone to volunteer off the clock, volunteering can still be a great way to show your commitment to the community. Having paid time off for volunteering can be a great way to demonstrate your love for the community.

According to a survey conducted by the Society for Human Resources Management, over 20 percent of companies offered paid time off to their employees for volunteering. A total of 82 percent of companies that were included in the 2014 Civic 50 also offered paid time off to their employees.

  1. Share Opportunities

Doing the work for the team members instead of asking them to research volunteer opportunities can help them find ways to give back. You can also create a weekly email digest that provides a list of volunteer opportunities that the team can explore.

List out volunteer opportunities that are focused on different skill sets such as teaching, tutoring, or painting. You can also start a formal partnership with a local organization to help the team members get involved. Before you start a volunteer program, make sure that the details about the organization and the time commitment are included in the list. This will help your employees determine if they are the right fit for their lifestyle.

  1. Create Leadership Opportunities

Being able to take on more responsibility can help employees develop their skills and improve their performance. It can also help them feel valued and supported at work.

Although it’s important to have a volunteer coordinator, it’s also important to identify the individuals who can be given leadership roles. You can also start by developing a list of skills that your team members can use to improve their performance. Consider your team’s skills and interests and how they might be utilized in a volunteer setting.

  1. Encourage Office Leaders to Be Examples

Seeing leaders commit to volunteering can help team members feel more positive about their participation. It can also help them feel supported and valued at work. To make sure that the team members are comfortable with the idea of giving back, encourage team leaders to regularly talk about the company’s social responsibility initiatives.

  1. Reward Volunteers

Make sure that your team members are not only recognized for their hard work but that they’re also encouraged to get involved. Having a reward system can help make volunteering more of a part of the company culture.

One of the most important factors that you can consider when it comes to rewarding team members is their commitment to the community. Doing so can help demonstrate the company’s commitment to social responsibility. In 2014, 50 percent of companies featured in the Civic 50 list of Points of Light included community engagement work in their performance reviews.

 

Jimmy Lustig How to Give Back Without Giving Money

How to Give Back Without Giving Money

While it’s important to give back to the community, it doesn’t have to be a big cash donation. There are a variety of ways to support local nonprofits and charities. Doing so can help them reach their goals and provide them with the resources they need.

  1. Donate Blood

You can help save three lives each time you donate blood if you’re healthy and weigh 110 pounds or more. It can be done six times a year. To schedule an appointment, contact your local blood center.

  1. Volunteer Time

Getting involved with a local charity or nonprofit organization can be a great way to support them when you can’t offer up cash. Many of them rely on volunteers to help with various tasks, such as collecting donations and organizing events. To find out more about volunteering, contact the charity you’re interested in supporting.

  1. Save Unneeded Materials

Sometimes, donating used items can help a local charity. For instance, a local thrift store uses donated plastic bags instead of purchasing their own to package merchandise. It asks its supporters to bring in their extra plastic bags when dropping off their donations

  1. Share Your Network

If a charity you follow reaches out to you for help, consider if members of your professional or personal network would be able to assist. For instance, if a building repair project needs help, you might have a friend who lives in a nearby town who can help.

  1. Purchase Goods from Charity Shops

Although it’s not always possible to give back to the community with cash, you can still support local charities by shopping at stores that sell goods and services that support them. For instance, many thrift stores are operated by local organizations such as The Salvation Army. These stores sell used goods and services to raise money for various charitable causes.

  1. Donate Old Items

If you have too many clothes, books, or other items that are no longer useful, consider donating them to a charity or giving them to someone who needs them. Doing so will allow you to claim a charitable donation on your tax return, and the charity can benefit by either reselling them or giving them to people in need.

  1. Raise Money Through Crafts

Making and selling sweet treats or crafts is a simple and effective way to support local charities. You can sell various types of crafts and products, such as pet treats and decorative items, and a portion of the proceeds will go toward supporting the charity. If you’re a skilled knitter, consider donating your creations to a charity that will use them to provide warm clothes and other items to people in need. Likewise, if you’re a skilled cook, consider helping a local soup kitchen by making meals for those in need.

  1. Share Your Skills

You can also help others by volunteering as a board member or mentor for a charity or church. For instance, if you’re a retired business executive, you can help new entrepreneurs by giving advice on how to navigate the marketplace.

 

Tips for Starting a Nonprofit

If you’re passionate about helping those in need and have the means to do so, starting a nonprofit can be a wonderful endeavor to look into. While starting your own nonprofit is a noble cause, it’s not as easy as you may think. Just like launching a business, nonprofits require extensive planning and logistics in order to get them off the ground and begin making a meaningful impact with them. Read on for a few tips to help you start your own nonprofit organization. 

Research Is Important

No matter how you look at it, your nonprofit is to compete with other organizations for donations and grants. To succeed, you need to fulfill a need that isn’t being met by other organizations. Before you start a new nonprofit, conduct a comprehensive study to find out how many people would benefit from it.

Create A Business Plan

After you’ve thoroughly analyzed and fine-tuned your idea, it’s time to create a nonprofit business plan. This should include the details of the mission and the people who would be involved in running the organization. It should also include the cost of starting and running the nonprofit, as well as the various steps involved in fundraising.

The business plan is very important to starting a nonprofit because it helps you identify areas of weakness in your idea and provides a roadmap for future steps.

Develop The Right Team

While you’ll obviously be involved, you can’t run your nonprofit all by yourself. In order to run a successful nonprofit, you’ll need to recruit an executive director who has the necessary skills and experience to lead the organization. You’ll also need to find people who are like-minded and passionate about what you’re trying to accomplish.

Think About How You’ll Raise Awareness

Getting started with a nonprofit is similar to marketing for a retail business. Having the proper awareness and support early on is very important to ensure that your organization is successful. It can also help build support for your mission and inspire others to do the same.

Having the proper awareness and support early on can also help raise funds for your organization. It can also help you expand your reach and attract more donors. Having a well-rounded and accurate understanding of your organization’s work can also help you meet the requirements of various grants and donations.

The Best Podcasts on Philanthropy

As a nonprofit, podcasts can be an integral part of your strategy as you work to scale and grow. They can also help you develop new fundraising methods. Unfortunately, there are so many podcasts out there that it can be hard to find what’s worth listening to. In this article, I’ve chosen to highlight some of the best non-profit podcasts worth listening to today.

The Nonprofit Leadership Podcast – Dr. Rob Harter

The Nonprofit Leadership Podcast is hosted by Dr. Rob Harter, and it features discussions about the latest trends and issues affecting the nonprofit sector. The goal of this show is to help individuals and organizations become more effective leaders by discussing strategies and real-world situations about the people and groups making the biggest impacts around the world.

The Stanford Social Innovation Review Podcast – Eric Nee

Stanford Social Innovation Review is a popular publication within the social sector for its strong print articles and digital posts. Its podcasts also contribute to the reputation it has for providing insightful content. Eric Nee, the editor in chief of the publication, hosts the show and aims to inspire and educate its listeners, acting similarly to a TED Talk in many ways.

Nonprofits Are Messy, The Podcast – Joan Garry

Joan and her team wanted to create a podcast that would provide deeper insight into the world of non-profit management, so they decided to create a show called Nonprofits Are Messy. Each episode features a different topic and a different perspective from prominent individuals in the social sector where they discuss difficult topics as well as personal strategies that have helped said individuals and their organizations succeed in their goals.

The Business of Giving – Denver Frederick

Denver Frederick is a seasoned philanthropist who hosts The Business of Giving, a weekly program that explores the various solutions that can be made to today’s social problems. Each week, he interviews prominent individuals and organizations that are working towards making a difference.

The Business of Giving currently has 378 episodes. One of the most recent episodes featured Kris Kepler, the CEO of the LavaMaeX organization, who discussed how his company is helping restore dignity for the homeless.

Alternatives To Donating Money To Charity Jimmy Lustig

Alternatives to Donating Money to Charity

While donating money to a charity is a great way to give back, it’s not the only thing available to those who want to help their communities. In fact, there are plenty of alternatives to monetary donations: you can volunteer your time, donate items you no longer use or need, and so much more. Here are some ways to do so.

 

Time

 

If you don’t have the money to spare, you can easily donate your time to help a cause that’s important to you instead. Working for a nonprofit organization, for example, is a great way to lend your time and expertise to something you’re passionate about. Not only that, you could potentially make money or qualify for student loan forgiveness through your volunteering.

 

If you do decide to donate your time, however, make sure not to exhaust yourself and take some time for yourself. Pick one or two causes to volunteer for in your area after doing thorough research and stick to them. 

 

Outside of nonprofits, you could also join the Peace Corps or Teach for America to make a difference. These year-long commitments can take you around the world and let you offer your teaching, building, or medical skills to those in need. Just be aware of the issues with “voluntourism” before signing up.

 

Community

 

You don’t have to join an organization to help others. More often than not, you can actually do more good by helping those in your local community rather than traveling across the world. Help your elderly neighbors with their yard work, volunteer with Habitat for Humanity and build houses, or even volunteer at your local animal shelter to take care of animals and find them a good home.

 

If there’s a political cause you want to join up with, search for protests happening near you and get involved with it to make your voice heard. If the protest is far away, gather a group of friends or family who want to join you and split the travel costs. Facebook events can connect you to local protests if you’re not up for traveling far. 

 

There are plenty of other ways to give back to your community—all you have to do is some research to figure out how. Connecting with groups on social media can make you aware of events happening around you and get you involved in ways you wouldn’t think possible. Money may be a great donation, but there’s far more that people can offer to make the world a better place.

The Essennelle Foundation For Sickle Cell Awareness Jimmy Lustig

The Essennelle Foundation for Sickle Cell Awareness

Sickle cell illness is a gathering of acquired blood problems that middle on red platelets, which can work unusually, bringing about little blood clumps, ongoing iron deficiency, agonizing occasions, and potential entanglements related to tissue and organ harm. These blood issues incorporate sickle cell weakness, Mediterranean blood illness, sickle beta-thalassemia disorder, and hemoglobinopathies. The sickle cell hemoglobin is related to other unusual hemoglobin inadequate fixation to make the red platelet sickle.

 

For the African-American people group, sickle cell infection is a significant medical problem. Sickle cell infection can likewise influence Mediterranean, Middle Eastern, and Asian Indian families. There is a developing section in the Latino-American populace, especially those of the Caribbean, Central American, and South American lineage. In the United States, one out of each 400 births has this infection. The most widely recognized kind of sickle cell sickness is sickle cell anemia.

 

A wide range of sickle cell illnesses is brought about by a hereditary change in the hemoglobin segment of the red platelet. Hemoglobin is the oxygen-conveying protein inside the red platelet. Typical red platelets are oval and adaptable. Red platelets in sickle cell illness tend to reshape themselves into bar-like designs that look like the bent cutting edge of a sickle; in this way, the term sickle cell. Sickle cells have a more limited life expectancy than typical red platelets.

 

This results in constant paleness and decreased oxygen to the tissues of the body. Sickle cells are not so much adaptable but rather tackier than normal red platelets. This presents an issue since they can get caught in the little veins forestalling the bloodstream to the body’s tissues. This trade-off in conveying oxygen to the tissues brings about torment and possible harm to the related tissues and organs.

 

It is estimated that one in 12 African-Americans has sickle cell trait. Individuals with this ailment fall into the ‘extremely defenseless’ bunch, so they have been compelled to safeguard for most of the pandemic. An examination recently determined that many have attempted to get sufficient treatment and backing, and some have been left in torment for quite a long time.

 

This is why Layla Lawson established The Essenelle Foundation (TEF), zeroing in on engaging and building up the sickle cell local area. Layla was motivated to create the charity after her baby girl Suki was diagnosed with sickle cell only days after she was born. Because of her limited knowledge about sickle cell, Lawson dedicated herself to learning about the disease so she could support her daughter as best as she could. 

 

People with chronic, long-term illnesses need access to extra mental health support due to the emotional strain long-term illnesses can put on the human mind. The patient’s caregivers also experience secondhand trauma: family, friends, and loved ones need access to mental health support as well. 

 

Lawson hopes to work with hospitals, schools, and councils to provide patients with therapy, counseling, and emotional well-being courses. She also wants to educate these places further on the mental strain of sickle cell with the hope that these additional resources will become mandatory in the future. 

 

In addition to advocating for additional resources, The Essenelle Foundation runs campaigns and events to educate the public on sickle cell and raise money to help those impacted by the disease. If you would like to support Lawson’s cause, you can donate to TEF through their Go Fund Me page.

The Tax Benefits Of Donating To Charity Jimmy Lustig

The Tax Benefits of Donating to Charity

Donations can be the best way you can help out charitable organizations. What does it mean for your income, though? Fortunately, you do see some tax benefits from donating.

 

However, these tax benefits don’t come automatically by just filing your taxes as normal. You’re going to have to put some work in on adjusting your tax forms so that you’re getting the deductions you deserve. Check out these tax benefits you can look forward to once you start donating to charitable organizations.

 

Basic Deductions

 

Whenever you donate to a charitable organization, you’ll be eligible to get a percentage of that money deducted from your tax responsibilities. This can depend, though, on what exactly you are donating and who you are donating to. For example, you might be linked to only having 20% of your tax responsibilities taken away by donating to specific organizations like cemetery organizations.

 

You might also be only eligible to have a percentage of your tax income reimbursed if you’re not donating in cash. On the other hand, some charitable organizations will allow you to get a 100% tax deduction if you are donating with cash. Make sure you fully look up what deductions you can take before donating to a charitable organization.

 

Volunteering

 

Believe it or not, but you do get some tax deductions if you’re someone who volunteers for others. This can be work you’ve done for any registered charitable organization. However, you’ll want to make sure that you have all of your expenses recorded with receipts, as you can easily be audited if the IRS hasn’t found legitimate merit for you taking tax deductions for volunteering.

 

For example, you might end up spending hundreds of miles on the road driving to help a charitable organization with an event. You’re then allowed to take all the gas money you spent and put it towards a 100% tax deduction, given that you keep all of your receipts from the gas station. You can also take any other expenses that you may have had like meals on the road, needed items for events, and much more. Ensure that you fully look into any taxable deductions you can take whenever you’re volunteering for any charitable organization.

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